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My photo

I credit having two older sisters with my falling in love with EVERYTHING BEAUTY. Watching two fashionistas while growing up turned out to be a seduction of my interests. I was quite the tomboy until 8th grade  then it began. As a teen, I began to devour every beauty editorial in all of the top fashion magazines: Vogue©, Elle©, Essence©, Cosmopolitan©, Harpers Bazaar© and Seventeen. I could not get enough. I was ever-willing to spend my last $10 on an eyebrow pencil and two fashion rags. I would spend hours at the nearest store to browse the make-up lines and become familiar with every tool there was. I learned to sew at a very young age (Mommy made sure), so this was the time I started designing and sewing my own outfits to wear to school. So of course I had to have nails and eye shadow to match. If my blouse had black and white stripes or a checkered pattern, then so did my nails and eyes. Eventually becoming a NAIL TECHNICIAN & MAKE-UP ARTIST was a natural progression.

Friday, January 27, 2012



Are you a new MUA & have questions about what is expected of you on photo shoots? Experience is your best teacher whether it comes through assisting more seasoned artists or doing lots of shooting on your own. There are a lot of details to be mindful of as you pursue building your body of work & portfolio, honing your craft & establishing yourself as a Makeup Artist. Here is a bit of information that may help you along the way.

NUMBER ONE:  Upon booking the shoot, establish lines of communication between yourself & EVERY MEMBER OF THE CREATIVE TEAM. You want to have the confidence that you know how to approach the execution of the makeup looks with COMPLETE CLARITY ON THE CREATIVE DIRECTION. Ask questions, ask for images, ask to see the talent, model/models & every person you will be working on. Find out about their skin & hair. Go in with as much information as possible.


---Bookmark images of makeup looks that may go with the direction of the shoot. You want to get a clear picture of the whole creative team's goals.
---Pack: Your own lighting. Oil sheen spray in case the looks call for glistening skin on the face & body. Makeup remover wipes to transition between looks & prep the skin.
---Go over in your head, then write a few notes on the different textures, finishes & over-all features of different styles of makeup. (Beauty, Clean Beauty, Fashion, Pin-Up, Urban, Lingerie, Natural, Nude, Neutral, Monotone, Basic Commercial, Goth, Grunge, Heroin Chic, Avant Garde, Fantasy, 20s, 30s, 40s, 50, 60s, 70s, 80s etc)
---Weigh these points with the contents of your kit. Be ready to expand your product knowledge by using products in multiplicity. (Pencils, pigments as lip color, mixing pigments & loose powders with cream/liq foundation to come up with new textures/colors for highlighting/contouring/cheek colors etc)


---Be clear on how many looks you will be executing so that you can manage your progress. You may decide to transition from one look to another or start from scratch between looks. You want to be able to map that out.
---Find out how much time you may have to execute each look so that you can pace yourself.
---Speak to each person on the creative team. Ask if there are any images that they want you to see. Make sure you are on the same page they are.
---Ask photographer about the specifics of the lighting that you should know. (Intensity, natural, filtered, up, direct, reflected, silhouette etc)
---Be mindful of your pace so that you can allot a few moments to make adjustments on set in actual lighting conditions.
---Ask photographer to let you see frames during the shoot so you can see how your work is coming across.
---Gage progress of the shoot by asking members of the team:
Any adjustments? Softer eyes? More dramatic eyes/lips? Softer/heavier brows? More highlighting? More facial sculpting?

Be confident that you are an equal member of a team, yet RESPECTING THE INHERENT HIERARCHY & go in there positive that you will give your best!
R O C K . I T . O U T!!! :-)


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Thursday, January 26, 2012

Metro-Detroit Makeup Workshops 2012

J E N N I F E R  . J A M E S . B E A U T Y presents...

METRO-DETROIT  Makeup Workshops 2012

Metropolitan Detroit Beauty Lovers! Grateful for the many requests, Jennifer James Beauty is happy to begin bringing another series of makeup workshops for Every Day Women & the Professional Makeup Artist alike. Classes are always hands on, fun & informative allowing you to advance your makeup prowess for beauty anywhere/anytime, workplace beauty & every special occasion. Makeup Artist Focused classes assure MUAs at every level the opportunity to improve greatly in their craft. 

This class series will occur in just over three weeks so act now! Day-Of registration available & an early-bird discount of 20% applies when you register by Friday F E B 3rd 2012 at 1pm EST
*Special Pre-Valentine's Day "I WANT MY EYES LIKE THAT!" on Saturday FEB 11th @ 3pm!*

For the every day beauty junkie:

"I WANT MY EYES LIKE THAT!" ~ SATURDAY F E B 18th 2012 11am-2pm & 3pm-6pm (SOLD OUT)

Makeup Artist Focused Classes:

FASHION MAKEUP FOR RUNWAY & PRINT ~ SUNDAY F E B 19th 2012 9am-2pm (3 spaces left)
This 5-Hour course will explore the techniques, execution & product selection necessary to achieve industry trend, classic & standard make up looks applicable to many fashion media. These exercises will emphasize the importance of skin preparation, perfecting of the complexion, knowledge of sculpting (contour/highlight), precision eye, cheek & lip effects - which are all conducive to a beautiful fashion look.  We will also focus on the use of different textures in cosmetic color products (matte, satin, shimmer, creamy, sheer, opaque etc) to achieve the desired result within the direction of the designer's/creative director's/stylist'/photographer's vision. Attendees are asked to bring their collections, kits, brushes & a model for this intensive environment where the artists will be able to apply specific methods like brush techniques in practice.
_5 hours includes one 30 minute catered lunch break & two 10-minute breaks.Class materials provided by Jennifer James Beauty & include: JJB F_MU Workbook, 1 Professional Brush Set/Make Up Kit, value $75

Payment Options

BROW BOOT CAMP ~ SUNDAY F E B 19th 2012 3pm-7pm (4 spaces left)
This 4-Hour session is for the Make Up Artist who wishes to greatly improve their abilities with brow grooming, shaping & achieving different brow looks/enhancements with color. Brow Boot Camp will strongly focus on enhancing individual features, correcting over-groomed brows, precision application of brow waxes/powders/pencils/gels. This segment assures that the artist brilliantly executes beautiful eye brow looks for every segment of the industry; whether it be consumer, bridal, HD TV, or fashion/editorial. Attendees are asked to bring their collections, kits, brushes & a model for this intensive environment where the artists will be able to apply specifics concerning brows in practice.
_3 hours includes catered snack break & one 10-minute break. Class materials provided by Jennifer James Beauty & include: JJB Brow_ Workbook

Payment Options

PROM, BRIDAL & RED CARPET BEAUTY ~ MONDAY F E B 20th 2012 5pm-10pm (3 spaces left)
This 5-Hour course will explore techniques, execution & product application necessary to achieve beauty make up looks for all special occasions. Artists will be more able to provide better than satisfactory results through careful evaluation of the client's needs & desires.  The session will be a hands-on exploration into wearable, real world, gorgeous make up that is focused on enhancing the individual. The make up applications that will be covered will hone the artists' skill set, allowing the artists to expand their client base exponentially...prom & bridal seasons are just weeks away!  Our
concentration will be towards beautiful, glowing skin, attention to exquisite brow shaping & enhancement - and of course very glamorous eye, cheek & lip looks. They range from very soft to intense; the use of different make up formulas/textures/colors & the application of lashes are featured. The techniques applied to this medium are basic, yet we will go beyond that with exceptional artistry & customer service. Here, our goal is clean, beautiful make up. Attendees are asked to bring their collections, kits, brushes & a model for this intensive environment where the artists will be able to apply these specifics for this very specialized client.
_5 hours includes one 30 minute catered lunch break & two 10-minute breaks.Class materials provided by Jennifer James Beauty & include: JJB P_B_R Workbook, 1 Professional Brush Set/Make Up Kit, value $75

Payment Options

Questions? Email: jenjamesbeauty@gmail.com | Call 929.500.1079 for classes in your area.


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Monday, January 9, 2012


Jennifer James Beauty is proud to announce the launch of the BEAUTY BRAND BIZ BLOG!
The BEAUTY BRAND BIZ Blog will officially launch on January 11, 2012. Join BEAUTY BRAND BIZ at


The Beauty Professionals guide to navigating our industry with a focus on Social Media! What to status? How to tweet? Beauty Brand BIZ has the keys!

Below you will find a preview in the form of a Tweet stream which will detail what
BEAUTY BRAND BIZ is all about! Enjoy!

 Beauty Brand BIZ 

BEAUTY PROS! ✔ : 5) Plan quarterly events to highlight your services.     
 Beauty Brand BIZ 

BEAUTY PROS! ✔ : 4) Make a habit of daily organization of contacts.     
 Beauty Brand BIZ 

BEAUTY PROS! ✔ : 3) Promote & engage your network via .     
 Beauty Brand BIZ 

BEAUTY PROS! ✔ : 2) 15 (minimum) follow-up phone calls & emails.     
 Beauty Brand BIZ 

BEAUTY PROS! ✔ : 1) Contact potential new clients via phone.     
 Beauty Brand BIZ 

BEAUTY PROS! ✔ : Do 5 things 4 your  EVERY SINGLE DAY!      1)...

Mean while, follow BEAUTY BRAND BIZ in Twitter HERE.


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